Twineo boosted user acquisition with Superscale, growing by over 66% in just 10 days, before even formally announcing their product launch. With rapid content replication, easy character and voice swaps, and multi-format testing, the lean team initially turned just $450 into their first 100 users.
Since then, Superscale has helped Twineo acquire well over 1,000 highly active and engaged users in just 30 days, proving that early traction can be built fast without a big budget or team, but with the power of Superscale’s AI UGC ads.
$4
CPI
even in Stealth mode
+66%
User Acquisition through Superscale
+1,000
Users
in less than 30 days
Twineo is a consumer mobile app that lets people create their own Digital Twin - an AI version of themselves - by answering questions about their life, interests, and opinions. Once trained, Twins earn passive income for members by performing tasks on their behalf, such as answering survey questions. Each time a Twin responds, members rate and review the answer to ensure ongoing accuracy, and receive a reward.
Alongside the consumer app, the company offers an enterprise API that connects businesses to its network of Digital Twins. The API enables customers to ask any question, to any audience, and receive instant answers - delivering real-time consumer data and insights for AI inference. These insights augment prompts and enrich AI outputs, making them more targeted, personalized, and resonant.
The Challenge
When Twineo launched in July 2025, the team had raised a pre-seed round but was still in stealth mode: no formal announcement, no fundraising news, no early launch or marketing push. With a team of two building a consumer application and an enterprise API, visibility and acquiring users were hardly going to come automatically.
At this early stage, running costly campaigns or hiring a large growth team wasn’t an option. What Twineo needed was a way to generate meaningful traction and fast user feedback, without a big budget, increased headcount, and without breaking stealth.
How they used Superscale
One week after App launch in June 2025, Twineo plugged Superscale into their workflow and began scaling content at a pace their two-person team could actually sustain. They replicated creatives across multiple accounts, testing proven formats while swapping characters, voices, and accents to keep content fresh.
Superscale’s competitor research helped them follow ad angles that were already working and quickly identify winning hooks. With 300+ AI UGC characters in 7+ languages, Twineo reached global micro-audiences without relying on real creators, agencies, or heavy budgets.
Winning Paid Creative
The Talking Head
A speaking-character ad that opened with a bold hook "I just found the weirdest app" followed by a quick in-app demo. The authenticity made it feel like native UGC while showcasing the product’s value, driving high clicks and sign-ups.
Metrics
CPI $4
![](data:image/svg+xml,<svg display="block" role="presentation" viewBox="0 0 19 20" xmlns="http://www.w3.org/2000/svg"><path d="M 2.028 8.508 C 2.028 5.377 3.584 2.11 5.409 2.11 C 6.423 2.11 7.235 2.723 8.52 4.56 C 7.302 6.466 6.559 7.623 6.559 7.623 C 4.936 10.209 4.395 10.754 3.516 10.754 C 2.637 10.822 2.028 10.005 2.028 8.508 M 12.644 7.351 L 11.495 5.445 C 11.224 4.969 10.886 4.492 10.616 4.084 C 11.63 2.518 12.441 1.702 13.456 1.702 C 15.484 1.702 17.107 4.764 17.107 8.576 C 17.107 10.005 16.633 10.822 15.687 10.822 C 14.74 10.822 14.402 10.209 12.644 7.351 M 9.737 2.723 C 8.249 0.749 6.964 0 5.477 0 C 2.367 0 0 4.152 0 8.508 C 0 11.23 1.285 12.932 3.448 12.932 C 5.004 12.932 6.085 12.183 8.114 8.644 C 8.114 8.644 8.925 7.147 9.534 6.126 C 9.737 6.466 9.94 6.806 10.142 7.215 L 11.089 8.848 C 12.915 11.979 13.929 13 15.754 13 C 17.851 13 19 11.23 19 8.44 C 18.932 3.812 16.498 0 13.591 0 C 12.036 0 10.819 1.225 9.737 2.723" fill="rgb(0, 0, 0)" height="13px" id="e5DtBxstE" transform="translate(0 3)" width="19px"/></svg>)
Meta
With Superscale, Twineo started running TikTok and Meta ads using creatives generated in minutes, driving 1,000+ of their first users. One paid ad converted instantly, while their first talking-head post hit 17K views.
Results Achieved with Superscale
By replacing costly teams and slow traditional campaigns with Superscale, Twineo’s founders launched effective ads just days after hitting the App Store, without a budget or staff expansion.
Key results:
Low spend, high impact: $450 total initial budget (ads + tools + creatives) delivered 112 installs users
Sustained growth: Creative, spend and user growth has continued to scale significantly, driving 1,000+ installs and growing daily
Efficient CAC: Just $4 per user, a fraction of typical early-stage acquisition costs
Zero overhead: No sales team, agencies, or contractors required
All-in-one engine: Superscale handled the entire ad creation and distribution, removing tool-switching and coordination
Superscale enabled Twineo to scale fast and stay consistent, leveraging multiple formats and characters, while easily only tweaking parts of an ad.
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